Episode 50: 7 Steps to Build a Moat Around Your Ideas

7 Steps to Build a Moat Around Your Ideas


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Show Notes:

With just 7 steps you can begin to turn your vision into a reality.

As it turns out, the process you go through to make your vision a reality is the same process that makes your vision unique.

So as you look out at other's ideas, you have options.

Option 1) - Copy the idea. This is the obvious shortcut. But as you’ve heard it said before…there are no shortcuts.

Option 2) - Understand the process and work the process. While this is undoubtably the longer path, this discovery process will build a moat around your idea.

How do I know this so well?

I’ve done it.

I did option 1 first. And 5 years into business, after becoming frustrated by being a look alike, I decided to change things.

In 2009, I first developed the system that is today called addux.

For 10 years, we’ve refined and fine tuned the addux offering.

Along the way, helping scores of executives achieve exceptional results AND doing quite well for ourselves.

So I can attest that the struggle and the journey is worth the distinction it creates in the marketplace.

If you’re a soloprenuer or a small business consultant and you’d like to learn how to sell more strategically using the system and software that I’ve developed, make sure you go to https://www.cypressresources.com/adduxic and take advantage of my free training.

If you think I can help you achieve your growth goals, click this link to schedule a call.

In 15 minutes, we’ll be able to determine if we’re a fit.

Enjoy the episode and best of luck in achieving your growth goals.